For your campaign to have the best impact, it's important to be seen in the right location. That's why we carefully handpick the locations for our advertising spaces so that your message is displayed to a buying audience at the right time.
All our advertising spaces and street furniture are carefully maintained every day so your message is presented in the best possible context!
Format for all
messages and opportunities.
Different messages and audiences require different media solutions. Whether you want to advertise broadly across the country or make a specific impact in a selected location, we have the right formats for you. Please contact us for advice!
Material specifications
Price list 2024
THE RIGHT FORMAT IN THE RIGHT PLACE
Where do you want to be seen?
Select a location below to see the formats we offer in each area:
Questions and answers
What is the best thing about outdoor advertising?
With outdoor advertising, you get high frequency at a low contact cost as your message reaches a large number of people several times during the campaign period. Outdoor advertising generates a high reach, even in a specific city. The medium is ideal for brand-building advertising as well as sales activation advertising. Outdoor advertising is also the last mass medium in a changing and fragmented media landscape.
Why choose outdoor advertising?
The outdoor advertising cannot be clicked, zapped or muted. And it's located where the many people are on the move. Our outdoor media reaches 70% of Swedens population (age 15-79) in the 25 largest cities. If you want to get your message out quickly, to many people at the same time, outdoor advertising is the best media choice.
What is OTS?
Number of times the average individual in the target group has the opportunity to come into contact with the advertising message during a campaign period on average (total number of possible contacts with the medium/individuals).
What is frequency?
The average number of times a person has the opportunity to view the campaign during the week.
How do you calculate reach?
We calculate reach in two ways; net reach is the number of unique people reached by the advertising message (a person can only be counted once) gross reach is the number of contacts (a person is counted several times)
